10 Books Every Entrepreneur Needs To Read

by David Paul Krug · 0 comments

The Entrepreneur’s Guide to Business Law – LLC vs C-corp vs S-Corp? Founder’s vesting? Liquidation Preferences? Equity vs Debt financing? This book will educate you enough to be able to answer these and many other important questions.

Bootstrapping Your Business – From the founder of RightNow. The amazing story of how a geographically-challenged (Montana) entrepreneur built a world class business.

Purple Cow – Dead simple premise, the key to marketing is to build something remarkable.

The Art of the Start – The Art of Pitching, Marketing and Funding your Startup.

The Innovator’s Dilemma – If your startup beats all the odds and becomes hugely successful prepare yourself for the innovator’s dilemma, cannibalize your product before someone else does.

The E-Myth Revisited - How-to create a business not a job.

Permission Marketing - The greatest marketing asset your startup can build is the permission to market to your customers and prospects.

Growing a Business – Sincere advice for creating a company culture that your team and customers will love.
The Cluetrain Manifesto – Successful marketing is a conversation.
Bottom-up Marketing - Pure bottoms-up execution. Marketing tactics to grow your business.

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